PMG | Paradigm Marketing Group

360 Systems was founded in 1972 by Robert Easton, a USC Cinema department graduate working in the Hollywood film industry.

360 Systems then entered the broadcast equipment business with the introduction of the DigiCart® recorder in 1990. Providing the first real option to analog cart machines.

In 2003, first shown at the April NAB Convention, the Image Server family of video servers set new standards for features and performance. Over 3,000 units are in service around the world. 360 Systems’ MAXX™ High-Definition servers include large multi-channel models with high storage capacity and affordable three-channel servers for mid-markets and Pro AV.

360 Systems introduced audio networking for television broadcast with the Ethernet Audio™ network, which provides shared access to centrally stored audio files.

The early 2010s saw the need for video servers with high channel counts in increasingly smaller form factors.  This started first in 360 Systems MAXX server line with the introduction of the MAXX-2420, 4 channel server in a 2U form factor.   The thought process was developed further in subsequent years with the introduction of the TSS and VTH multi-channel servers in a 1U chassis.

By 2015 the next iteration of video servers from 360 Systems had been released.  Performance enhancements including HD / SD in the same server along with up/down/cross conversions of multiple file-formats on the fly were included as part of the standard features. The inclusion of H.264 and MPEG-2 support allowed for more flexible file support, especially when dealing with moving content from NLE’s and other external sources.   Several additional variations of these servers were released in subsequent years.

Currently, 360 Systems’ focus is on new technology for the broadcast, entertainment, and pro-AV industries. The mission of 360 Systems’ is to deliver high-value broadcast products that have significantly greater capabilities and much lower costs.

360 Systems designs and manufactures innovative video and audio products at its headquarters in Newbury Park, California. The company is a privately held California corporation. 360 Systems is celebrating its 40th year serving the broadcast and pro-AV industry.